The Latest Trend on Web Design: Mobile Websites
You don’t need to be tech-savvy to realize that the web has gone mobile. Accessing the web these days usually involves the use of mobile devices. And why not? Using mobile devices to browse the internet is very convenient – it allows you to check products and services and even much-needed information with just a few clicks from your mobile device. The best thing here is that you can do this whether you’re having coffee or you’re out on a shopping spree. The only drawback that keeps internet browsing via mobile phones inconvenient is the lack of a mobile-friendly web design for websites. But that’s a thing of the past. Now, more and more companies are opting to get mobile versions for their websites – a service that has become increasingly common from full-service internet marketing agencies. And with good reason.
Think about it. Supposing you have a client who needs to check out your company’s products and/or services against your competitors. Assuming that this client is a typical yuppie, he or she would probably be on-the-go, browsing your website through an android phone. Yes, the average website can be accessed by web-enabled mobile devices, but then again, the user interface for these websites are eons away from being suitable for mobile viewing. Plus, another problem that clients would have to deal with is that shifting from one webpage to another may take a while – not something that will catch the fancy of clients who are in a rush.
Anyway, I think this is where the idea of a mobile version for websites came up. Internet marketing agencies were on the right track when they thought that with a design made exclusively for mobile device viewing, it would be easier to navigate a website using your mobile phone. From being a “clickable” item, certain sections on the website will be made “tappable”, instead. The design elements would also be smaller but made more ideal for mobile phone viewing. Another great thing with mobile websites is that it has automatic redirection features. Meaning, you do not need to type the URL of the mobile website on your mobile browser because accessing the desktop website version will automatically lead you to the mobile version.
And last but not the least, the effect that mobile websites have on customer connectivity is simply out of this world.Deciding to go mobile offers a lot of perks. This is an understatement. Increased connectivity and easier navigation are just some of them. However, you should note that prior to deciding whether you will have a mobile version for your website or not, there are still a number of things that you have to consider. For example, consider your market. If tech-savvy and on-the-go clients are a major bulk of your clientele, then you can invest in a mobile website. Otherwise, think again. There are a number of other considerations but that’s another story. Oh and yes, take note that if you have an existing website, creating a mobile version for that website is easier. The web designer will simply have to recode the elements to make it better suited for mobile phone viewing.Finally, if and when you have indeed decided to move forward with a mobile version for your website, do remember to instruct your chosen web designer (assuming you are not going to do the design yourself) to test the mobile website version on different mobile devices. This is a must, in my book. I mean, with the constant developments in modern technology, you can never guess what to expect. Or can you?